02 December 2006
Motorola dials into the charitable mode with red phones endorsed by 14 local celebs
IT MAY not be Motorola’s latest phone, but 14 local celebrities won’t be caught using anything other than Motorola’s Moto Red Motorazr V3.
The group, which includes Eunice Olsen, Rui En, Beatrice Chia-Richmond and Jonathan Leong, showed up as non-paid ambassadors at yesterday’s launch of Motorola’s charity project Moto Red.
While they get the phones free, Motorola says several have offered to pay for them.
The six-year Moto Red project aims to help eliminate Aids in Africa through the sale of specially designed red phones from popular lines, starting with the Motorazr V3.
From next month, the 14 local celebrities will appear in Project Red posters in newspapers and magazines for free.
Source: The Straits Times
Categorised in The Straits Times.

